Wednesday, 23 March 2016
I’ve had one great Eureka moment in my life, sitting in a hotel room overlooking the steaming geysers in Rotorua, New Zealand. In just a few minutes I envisaged the model underlying my PhD thesis, a neat 2x2 matrix that brought together multiple lines of inquiry I had been pursuing for over a year. Ever since then, I’ve been fascinated by the what I called the Eureka process – a way of conceptualising a powerful idea based on deep knowledge and presenting it in an explanatory way that really inspires and engages an audience. Today, this is called thought leadership.